
Do holiday offers bring subscription apps more than a sales spike? Data from 5K apps
We analyzed 5,000 subscription apps to see how new paying customers, six-month revenue, and paywall patterns changed across Black Friday, Christmas, and New Year.

We analyzed 5,000 subscription apps to see how new paying customers, six-month revenue, and paywall patterns changed across Black Friday, Christmas, and New Year.
Everything we announced at App Growth Annual 2026AI-powered paywall creation, real-time experimentation, ad monetization, and a first look at what’s next for RevenueCat.
Designing RevenueCat Paywalls for both iPhone Duo displaysKeep content readable on the open display, make room on the closed screen, turn a crowded paywall into a multi-step flow, and use the Paywall AI Editor to be ready in minutes.
The 2026 Shippies: your winnersThe winning apps of 2026, and what made them stand out
Shipaton 2026 winnersMeet the 58 winning apps of Shipaton 2026, from thoughtful everyday tools to inventive games, and the builders behind them.
8 Updates to help you build better paywalls in RevenueCatA new Paywall AI Editor, smarter custom components, localized images, foldable previews, and better paywall measurement
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
Automatic Paddle discounts, custom checkout links, and clearer data on which visitors become customers
New York App Week 2026: full schedule + how to joinBig Apple? Bigger App Week
Take EU payments outside In-App Purchases, with Apple's reporting handled for youFrom October 1, EU apps can sell through their own checkout inside the app for 20% (10% reduced) if they pass App Review and report every transaction to Apple. RevenueCat ships the in-app checkout, compliant paywall buttons, and the reporting from day one.
App Growth Annual 2026: full agenda and speaker lineup Five keynotes, 36 workshops, and one day worth clearing your meetings for
Seven more ways to win ShipatonYou may not need another app. One useful integration, growth experiment, or sharper audience could put the app you're already building in contention for another prize.
Gurwi: How to turn building in public into a Shipaton #BuildInPublic winHow building in public can get strangers to give you money to build your dreams, capture the attention of politicians, and bring loyal customers
The late submitter's guide to getting through app reviewEverything you need to get your app approved by the App Store and Play Store review before the Shipaton deadline
Our entire suite of features comes standard and it's free to get started.