RevenueCat blog

Sub Club podcast episode with Phil Carter, featuring his photo alongside colorful app icons representing topics like growth, monetization, and subscriptions.
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Benchmarks are a jumping-off point, not the end-all, be-all — Phil Carter, Elemental Growth

Learn how Phil Carter's Subscription Value Loop framework helps subscription apps scale sustainably—plus, why balancing data with intuition is the key to growth.

David Barnard

David Barnard

January 14, 2025

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Smart discounting strategies: When, why, and how to offer deals
Smart discounting strategies: When, why, and how to offer deals
Growth

Smart discounting strategies: When, why, and how to offer deals

Smart discounting strategies: Use deals to drive growth without risking your app’s profitability.

Vahe Baghdasaryan

Vahe Baghdasaryan

January 09, 2025

New Sub Club podcast episode with Nathan Hudson
“Web-to-app gives you the ability to control the user journey and funnel more effectively” — Nathan Hudson, Perceptycs
Growth

“Web-to-app gives you the ability to control the user journey and funnel more effectively” — Nathan Hudson, Perceptycs

From the web to your app: Insights on the rising web-to-app trend

David Barnard

David Barnard

January 08, 2025

Life as a Developer Support Engineer at RevenueCat: Stories from the Team
Company

Life as a Developer Support Engineer at RevenueCat: Stories from the Team

Life as a Developer Support Engineer at RevenueCat: Stories and Insights

Rik Haandrikman

Rik Haandrikman

December 27, 2024

How to tackle New Year’s subscription churn
How to tackle New Year’s subscription churn
Growth

How to tackle New Year’s subscription churn

Beat the New Year’s subscription hangover before it starts

Daphne Tideman

Daphne Tideman

December 18, 2024

Customer Center: Automate in-app subscription support
Customer Center: Automate in-app subscription support
Company

Customer Center: Automate in-app subscription support

Give your customers control: manage subscriptions, prevent churn, and collect feedback.

Pınar Güler

Pınar Güler

December 12, 2024

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

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The complete guide to SKAdNetwork for subscription apps
Growth

The complete guide to SKAdNetwork for subscription apps

Understanding Apple's privacy-first attribution

Lucas Moscon

Lucas Moscon

December 12, 2024

“A big market is great only if you can take a substantial share of it” — Patrick Falzon, The App Shop
Growth

“A big market is great only if you can take a substantial share of it” — Patrick Falzon, The App Shop

On the podcast: estimating the revenue potential of an app, crafting an exit strategy, and why LTV is such a terrible metric.

David Barnard

David Barnard

December 11, 2024

Effective testing strategies for low-traffic apps
Effective testing strategies for low-traffic apps
Growth

Effective testing strategies for low-traffic apps

Is A/B testing off the table? Let’s rethink experimentation.

Daphne Tideman

Daphne Tideman

December 10, 2024

The Essential Guide to Paywalls for Subscription Apps
The essential guide to paywalls for subscription apps
Growth

The essential guide to paywalls for subscription apps

Why your paywall may be costing you subscribers (and how to fix it)

Michal Parizek

Michal Parizek

December 05, 2024

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The beginner's guide to Apple win-back offers
The beginner’s guide to Apple win-back offers
Growth

The beginner’s guide to Apple win-back offers

Bring back lapsed customers with Apple win-back offers and RevenueCat

Pınar Güler

Pınar Güler

December 03, 2024

New Sub Club podcast episode with V1 Sports' Alex Prasad
How a Golf App Doubled Revenue with Bold Bets — Alex Prasad, V1 Sports
Growth

How a Golf App Doubled Revenue with Bold Bets — Alex Prasad, V1 Sports

Why simplifying monetization transformed V1 Sports’ business

David Barnard

David Barnard

November 27, 2024

The 4 must-have lifecycle marketing campaigns to optimize revenue
Growth

The 4 must-have lifecycle marketing campaigns to optimize revenue

How subscription apps turn engagement into sustainable revenue

Vahe Baghdasaryan

Vahe Baghdasaryan

November 20, 2024

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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