
RevenueCat author Lorelei Whitman
Author’s posts


App Growth Annual 2026: full agenda and speaker lineup
- Company
Five keynotes, 36 workshops, and one day worth clearing your meetings for

The State of Subscription Apps in 10 minutes: lessons, trends, and benchmarks for 2026
- Growth
Essential insights from the world’s largest subscription app dataset

What app buyers really want: insights from 10 leading acquirers
- Growth
Dealmaker Evelin Herrera interviewed leading app buyers about the acquisition landscape in 2026 — here’s what every founder needs to know before selling

Start here: Black Friday, holiday sales, and promotional offers
- Growth
Everything you need to set up a promotional offer for your subscription app

11 Lessons you’ll want to remember from App Growth Annual 2025
- Company
Scannable takeaways, snackable insights, and tactics you can ship tomorrow

Start here: a paywalls study guide
- Growth
Get the download on everything you need to know about paywalls, all in one place

Average subscription renewal rates by app category (2026 benchmarks)
- Growth
The latest data on weekly, monthly, and annual subscription renewal rates across 11 app categories