Latest Post
Net Promoter Score (NPS) for subscription apps: What you need to know
How to use customer feedback from NPS surveys to drive growth
Growth blog posts - page 7
Why your onboarding experience might be too short
In health & fitness apps, onboarding experiences have been getting longer and longer. Will your app benefit from doing the same?
Are you willing to break the rules to succeed? — Steve P. Young, App Masters
And why many of the top apps in your category probably are.
Mistakes, monetization, and millions — Podcast with Vince Mayfield
When growth meets grit: how TalkingParents grew to $10m ARR.
How to spot churn before it happens
Churn-proof your app with early detection.
What it takes to succeed with paid user acquisition — Podcast with Thomas Petit
Set goals before you start, understand your users, and get radical with your creative testing.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
50 million users, 5 key strategies: Lessons From Lose It!
And how to overcome the challenge of converting users when the free product is so good.
Building an engineering growth team and encouraging them to test
Strava’s Jason van der Merwe shares how testing is key to growth and why creating space for every idea drives better decisions.
Achieving mission & profit with freemium — Podcast with Erin Webster-Shaller and Paul Apollo, Lose It!
Lose It!'s winning strategy for growing to 50 million users organically and turning free users into subscribers.
Summer reading, sorted: Win our app growth reading list
Subscribe to the Sub Club newsletter and you could take home eight expert-picked books.
Subscribe to our newsletter
The ultimate app growth reading list: Expert-selected books
From leadership to analytics – books that cover it all.
How Hevy tipped the scales: Insights on reaching two million downloads with Guillem Ros
Guillem discusses the app's rapid growth without paid marketing, the power of community, and their unconventional pricing strategy.
9 win-back campaign ideas: Proven strategies to re-engage lapsed subscribers
Turn auto-renew cancellations into opportunities for growth with these key strategies.
Want to see how RevenueCat can help?
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom