RevenueCat blog - page 7

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How to use pricing research to price your app effectively

Three proven pricing research methods to guide your strategy

Daphne Tideman

Daphne Tideman

March 06, 2025

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Using web-to-app to go from 0-1 with your paid user acquisition
Using web-to-app to go from 0-1 with your paid user acquisition
Growth

Using web-to-app to go from 0-1 with your paid user acquisition

It’s one piece on your way to profitable growth.

Marcus Burke

Marcus Burke

July 11, 2024

Francescu Santoni podcast on the Sub Club podcast
“Focus on the problem that you are really passionate to solve” — Francescu Santoni, Mojo
Engineering

“Focus on the problem that you are really passionate to solve” — Francescu Santoni, Mojo

How Mojo grew to over $1M in MRR, the most impactful pricing and paywall experiments, and why it’s important to choose complexity instead of just letting it happen.

David Barnard

David Barnard

July 10, 2024

How to be innovative
How apps can innovate
Growth

How apps can innovate

Innovation isn't accidental, it's designed.

Peter Meinertzhagen

Peter Meinertzhagen

July 08, 2024

RevenueCat SDK 5.0 – The StoreKit 2 Update
Engineering

RevenueCat SDK 5.0 – The StoreKit 2 Update

The new major version of the RevenueCat iOS SDK makes StoreKit 2 the default

Charlie Chapman

Charlie Chapman

July 02, 2024

How to win back churned customers
How to win back lost customers
Growth

How to win back lost customers

A beginner's guide to win-back campaigns from Aperture's Hannah Parvaz

Hannah Parvaz

Hannah Parvaz

June 27, 2024

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Sebastian Röhl, HabitKit, Sub Club podcast
Growth

“The first idea isn’t really that important… just start moving and build anything.” — Sebastian Röhl, HabitKit

Sebastian Röhl shares his journey from a corporate job to indie app success with HabitKit on the Sub Club podcast.

David Barnard

David Barnard

June 26, 2024

AdAttributionKit: What subscription apps need to know
AdAttributionKit: What subscription apps need to know
Growth

AdAttributionKit: What subscription apps need to know

Is this a meaningful successor to SKAdNetwork?

Peter Meinertzhagen

Peter Meinertzhagen

June 25, 2024

Retargeting ads: An overlooked tactic for winback & reactivation
Retargeting ads: An overlooked tactic for winback & reactivation
Growth

Retargeting ads: An overlooked tactic for winback & reactivation

A relatively easy but overlooked way to win back and reactivate churned users.

Cameron McAllister

Cameron McAllister

June 19, 2024

WWDC '24 recap on the Sub Club podcast — David Barnard, Jacob Eiting, Charlie Chapman
WWDC ’24 recap on the Sub Club podcast — David Barnard, Jacob Eiting, Charlie Chapman
Engineering

WWDC ’24 recap on the Sub Club podcast — David Barnard, Jacob Eiting, Charlie Chapman

On the podcast: Highlights from WWDC 2024 and what they mean for subscription apps and RevenueCat users.

David Barnard

David Barnard

June 18, 2024

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StoreKit 1 deprecation and what else is new for subscription apps at WWDC 2024
Engineering

StoreKit 1 deprecation and what else is new for subscription apps at WWDC 2024

What's new for subscription apps from this year's WWDC.

Charlie Chapman

Charlie Chapman

June 14, 2024

This June, we’re coming to New York!
Company

This June, we’re coming to New York!

See you there?

Rik Haandrikman

Rik Haandrikman

June 04, 2024

8 things Microsoft can teach us about building successful subscription apps
Growth

8 things Microsoft can teach us about building successful subscription apps

With some of the best monetized productivity apps on the App Store, what can startups learn from the biggest company in the world?

Peter Meinertzhagen

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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