
Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30

Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
Benchmarks are a jumping-off point, not the end-all, be-all — Phil Carter, Elemental GrowthLearn how Phil Carter's Subscription Value Loop framework helps subscription apps scale sustainably—plus, why balancing data with intuition is the key to growth.
Smart discounting strategies: When, why, and how to offer dealsSmart discounting strategies: Use deals to drive growth without risking your app’s profitability.
“Web-to-app gives you the ability to control the user journey and funnel more effectively” — Nathan Hudson, PerceptycsFrom the web to your app: Insights on the rising web-to-app trend
How to tackle New Year’s subscription churnBeat the New Year’s subscription hangover before it starts
The complete guide to SKAdNetwork for subscription appsUnderstanding Apple's privacy-first attribution
Interviews and deep dives with the experts behind the biggest apps in the world.
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On the podcast: estimating the revenue potential of an app, crafting an exit strategy, and why LTV is such a terrible metric.
Effective testing strategies for low-traffic appsIs A/B testing off the table? Let’s rethink experimentation.
The essential guide to paywalls for subscription appsWhy your paywall may be costing you subscribers (and how to fix it)
The beginner’s guide to Apple win-back offersBring back lapsed customers with Apple win-back offers and RevenueCat
How a Golf App Doubled Revenue with Bold Bets — Alex Prasad, V1 SportsWhy simplifying monetization transformed V1 Sports’ business
The 4 must-have lifecycle marketing campaigns to optimize revenueHow subscription apps turn engagement into sustainable revenue
Cancellation flow best practices: Letting users go the right wayWith examples from Peloton, Audible, Strava and more
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