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11 Lessons you’ll want to remember from App Growth Annual 2025
Scannable takeaways, snackable insights, and tactics you can ship tomorrow
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“The first idea isn’t really that important… just start moving and build anything.” — Sebastian Röhl, HabitKit
Sebastian Röhl shares his journey from a corporate job to indie app success with HabitKit on the Sub Club podcast.
AdAttributionKit: What subscription apps need to know
Is this a meaningful successor to SKAdNetwork?
Retargeting ads: An overlooked tactic for winback & reactivation
A relatively easy but overlooked way to win back and reactivate churned users.
WWDC ’24 recap on the Sub Club podcast — David Barnard, Jacob Eiting, Charlie Chapman
On the podcast: Highlights from WWDC 2024 and what they mean for subscription apps and RevenueCat users.
StoreKit 1 deprecation and what else is new for subscription apps at WWDC 2024
What's new for subscription apps from this year's WWDC.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
This June, we’re coming to New York!
See you there?
8 things Microsoft can teach us about building successful subscription apps
With some of the best monetized productivity apps on the App Store, what can startups learn from the biggest company in the world?
“I think that people have the misconception of innovation being spontaneous” — Asya Paloni, Welltory
What to do when there are no jobs to be done, how to build innovative features, and why copying Duolingo’s engagement strategy probably won’t work for your app.
Grow your app with RevenueCat: An intro for app marketers
Your job is to grow your app and it's our job to make that possible.
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“Developers who take that time to understand [Android] is a different platform…reap a lot more rewards” — Sarah Karam, Google
Insider tips for building better, more profitable Android apps
“The [experiments] that have really worked are very bare bones” — Ramit Arora, Microsoft
How the Microsoft 365 team optimizes their apps for ASO and monetization.
Introducing Google Play Billing Library 7: New Features and Migration Guide
Everything you need to know about Google Play Billing Library 7
Want to see how RevenueCat can help?
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom