
Do holiday offers bring subscription apps more than a sales spike? Data from 5K apps
We analyzed 5,000 subscription apps to see how new paying customers, six-month revenue, and paywall patterns changed across Black Friday, Christmas, and New Year.

We analyzed 5,000 subscription apps to see how new paying customers, six-month revenue, and paywall patterns changed across Black Friday, Christmas, and New Year.
“Solve time, and they’ll pay you”On the podcast: Antoine shares how he built RocketSim from an internal tool into a thriving business, the challenges of scaling as an indie developer, and the key marketing insights that drove growth—without relying on traditional ads or influencer campaigns.
The Android paywall conversion gap: why the problem isn’t your trial, it’s your funnel entranceThis article breaks down the Android paywall funnel, including where users drop off and how subscription options are actually selected.
Why free trials don’t make sense anymore (and what user acquisition tactic to try instead)Why short trials, AI costs, and web funnels are forcing UA teams to rethink free trials
The State of Subscription Apps in 10 minutes: lessons, trends, and benchmarks for 2026Essential insights from the world’s largest subscription app dataset
The 7-day trial, and other free trial myths: how to choose the right trial length for your subscription appHow to design trials that build habits, reduce churn, and drive revenue
Interviews and deep dives with the experts behind the biggest apps in the world.
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How Coconote hit $1M ARR in 4 months with no paid adsOn the podcast: about hitting $1M ARR in four months with no paid ads, why trial extensions beat discounts for saving cancellations, and why you should be hiring content creators, not influencers.
Apple guidelines explained: remote testing your iOS app (without getting your account banned)Where Apple draws the line on remote config: safe experiments vs. violations
Build web-to-app funnels to convert more trafficRevenueCat Funnels is in public beta.
Firebender now supports RevenueCat MCP and OAuthIn this article, you'll explore how Firebender integrates with RevenueCat's MCP server, including how OAuth sign-in establishes the connection.
Beyond SKAN: why standard app campaigns no longer define mobile UAHow enhanced app campaigns reshape attribution, reach, and control
The Turkish government now pays 50% of your RevenueCat billRevenueCat joins Türkiye's approved software list — here's what that means for you
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